Home Decorating and Staging
Insider Secrets to a Beautiful Home
Find a Great Realtor
Find a great realtor.
Selling a home has become very
complicated. Lots of laws have been passed to try to protect home
buyers from purchasing homes with serious defects or from seller fraud.
Even more laws are being passed to protect them from unethical mortgage
Not sure you need a realtor? You may not need a realtor if:
- You’re up on all the legal implications of selling a home
- Understand pricing and how to determine the market value of your property
take pictures and create virtual tours so that potential buyers can
view your property online (many buyers find homes online or by driving
around the neighborhood)
- Can place your home on the MLS, advertise, hold open houses, screen showings of the property
- Know how to prepare a contract and negotiate an offer
- Are prepared to call for inspection and resolve any issues that occur as a result of that inspection
hire a title company to deal with all the legal issues of transfer of
title and protect yourself legally to ensure that you get fully paid at
When hiring a realtor, hire the best you can find. A really great realtor will:
busy because they get lots of referrals from happy clients, but never
too busy to call you back or talk to you about any issues or concerns
regarding your home
- Work as hard as they can for
you so that they can sell your home as quickly as possible and they will
be totally honest with you about what your home is worth and what you
need to do to get top dollar
- Be just as available after they get your listing as they were before you signed the contract
for professional photography, online listing, advertising and either
they themselves or an associate realtor will hold an open house every
single weekend until you get a contract
heavily in marketing to other realtors who are looking for the right
home for their clients in order to bring more qualified buyers to your
Some of the most successful realtors:
for staging consultations for those sellers who need them because they
know that homes that are priced right, in top condition, and that
outshine the competition get offers quickly
know from experience that the faster they can sell your home, the
happier you will be, the more people you’ll tell, the more referrals
they’ll get, the more listings they’ll get, the more houses they’ll sell
and the more money they’ll make!
- A successful realtor understands that staying on the market longer than a month is going to cost them and the homeowner money
Why is it so critical to price correctly from the start?
a newly listed property has a lot of showings, but no offers in the
first month, there are issues to address and the consequences of not
dealing with those issues, or dealing with them too late are a price
reduction of the property
- The first price reduction can be as high as 5% of the listing price (or $10,000 on a $200,000 home)
- This means a loss of equity for the seller
- Loss of interest by other realtors
- Unhappy clients
- Less commission for the realtor at closing and the possibility of losing the listing if their contract runs out
spend a lot of money up front when they list a property and they don’t
get paid until closing and if they don’t close, they don’t get paid at
When looking for a realtor, it helps to find one who’s
experienced and successful in your particular neighborhood because
they’re more likely to understand pricing in your area and how best to
market to your potential buyer.
The price of the same house in
the same condition can vary by thousands of dollars depending on its
location and under-pricing or overpricing can be very expensive for the
If you under-price, you may sell your home quickly, but you will be selling it for less than it’s worth.
you overprice, you will stay on the market longer and lose money on
house payments and all the other associated expenses of owning a home.
How Do You Find a Great Realtor?
- Ask friends who’ve recently sold homes
around your neighborhood and notice which realtors are frequently
listed on For Sale Signs, jot down the numbers and call the realtors who
have the most listings
- Stop by Open Houses in the
area and chat with the realtors (when they’re not busy showing the home
to potential buyers). Many realtors enjoy the company and always like
meeting potential clients
- Stop in at realty
offices in your neighborhood and let them show you around. You can
learn a lot about their business practices by seeing how they maintain
and manage their office and how they treat walk-ins
- Interview the ones you like best, ask them for references and check them out
placing the future return of your most valuable investment, your home,
in their hands and you have every right and obligation to find the
realtor who will help you earn the most money on that investment.
them about their commission and don’t be afraid to negotiate. But
don’t disregard a higher commission without thoroughly exploring what
you’re getting in return.
A realtor who will work very hard to
get your property noticed and sold is worth hiring! You may pay a
slightly higher commission, but you will make more money in the long
When's the Best Time to Contact a Realtor?
When you first decide you want to sell your home. Before you make any
improvements that you think might increase the value of the property,
find out what your home is worth.
If you don't think you have the time or skills to stage yourself, you might also consider
hiring a home stager.
A really good stager can advise you on paint colors, furniture
arrangements, accessories, updating lights and fixtures, and any other
improvements that will increase the appeal of your property. Most
stagers are happy to discuss your project and to provide you with a bid
for services at no cost.
Then with the projected asking price as
your guide, you can prioritize which improvements will bring you the
greatest return on your investment.
Listen to Your Realtor
When you find the realtor that you feel comfortable with, have
confidence in and trust to work hardest for you, do everything possible
to help them bring you top dollar for your property.
That means, listen to them and do what they say.
is where the work begins. When you get tired and decide you want to
fudge or let a few things slip, strengthen your resolve and work even
harder. It will mean more money in your pocket at the end of the day.
You will most likely be asked to:
- Thoroughly clean the house inside and out (unless it’s already perfect) and keep it that way
- You may be asked to paint
- Replace soiled or worn carpet
- Remove extra furniture, and pack and store many of your personal items
you may be asked to hire a stager, or possibly the realtor will provide
you with a staging consultation as part of their listing agreement
top realtors team with stagers because staged homes sell fastest. A
great stager can make your home look like a model home.
get excited when they walk into a home that is priced right and looks
fantastic. And they start making offers immediately. They know if they
don't, someone else will!
And that’s just what you want, a quick sale at top dollar because when you get multiple offers, you can be choosy.
Looking for a Realtor in Denver, Colorado?
Hiring the right realtor will save you money. See who made my list of
Best Realtors in Denver Colorado.
Next step: Think like a buyer and deliver their
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Alex Hinst is the author of Home Decorating and Staging and owner of Alex Hinst Designs, located in Denver's Historic Highlands.
Alex Hinst Designs has hundreds of success stories in both private and investor home renovations and is dedicated to helping you create your perfect home.